AIIMS Group & Solar Battery Group Named Finalists: Best Use of Search, B2C (PPC), Global Search Awards 2026

Best Use of Search, B2C (PPC): Large
AIIMS Group and Solar Battery Group have been named finalists for the paid search program driving national demand for one of Australia’s largest solar battery installers.
AIIMS Group and Solar Battery Group are finalists for Best Use of Search, B2C (PPC): Large at the Global Search Awards 2026, a second global recognition following an earlier Web Excellence Award for the platform this PPC program runs on.
A Second Global Nod for Solar Battery Group
AIIMS Group and Solar Battery Group have been named finalists in the Best Use of Search, B2C (PPC): Large category at the Global Search Awards 2026. This follows Solar Battery Group’s international Web Excellence Award win earlier this year for the platform AIIMS Group rebuilt from the ground up, and now extends the recognition into paid search performance.
This sits alongside AIIMS Group’s shortlisting for Best Global Large Integrated Search Agency and four other client finalist entries this year, spanning retail, finance, local campaign and low budget campaign categories.
Solar Battery Group
Solar Battery Group is one of Australia’s largest solar battery installation companies, with more than 26,000 installations nationwide, over 30 years of industry experience and a national presence backed by television advertising. Read the Web Excellence Award case study covering the platform rebuild that this PPC program runs on top of.
Built for Two Very Different Buyers
Dual-Audience Campaign Structure
Separate campaign paths for homeowners researching battery technology for the first time and trade professionals considering the installer program.
Education-Led Ad Messaging
Ad copy and landing pages built around how people actually research solar battery purchases, not generic renewable energy messaging.
National Scale, Local Relevance
Campaign structure built to perform at national scale while still feeling locally relevant to homeowners across different states.
Platform and Paid Search Alignment
PPC landing experiences built on the same Next.js and Tailwind CSS platform recognised for its interactive product matching tool.
Performance Marketing for Renewable Energy and B2C Brands
AIIMS Group is an Australian-founded digital performance agency headquartered in Sydney with operational expansion into Dubai, UAE, delivering SEO, SEM, social, web development and conversion-focused digital ecosystems for B2C brands across Australia and international markets.
Explore Performance Marketing at AIIMS