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AIIMS People / Producer – Client Marketing

Jordan
Taha.

The human between the brief and the result.

Content producer. Client-side thinker. Performance operator. Jordan connects creative ideas, commercial goals and the full AIIMS infrastructure to turn attention into action.

AUNZJAPANSINGAPORE
Jordan Taha, Producer – Client Marketing at AIIMS Group
ChangeMaker™Knowledge Producer

Producer · Strategist · Client advocate

5Years in modern performance marketing
4International regions managed
375.3KCoregas campaign video views
238Pure Reformer attributed purchases

The profile

Understand the user.
Then engineer the outcome.

Jordan Taha is an experienced content producer and business performance marketing specialist at AIIMS Group. Across five years, he has helped shape client growth through content, customer experience, paid acquisition and connected delivery.

His strength lies in seeing the complete commercial journey. He approaches a campaign as a customer first—understanding what a subscriber, buyer or decision-maker needs to see, feel and trust before taking action. From there, he brings together the people, processes and production capability required to move from views to measurable value.

"It is not about tenure. It is about passion, growth and understanding the scope. To understand the strategy, I need to understand the user."

Selected client experience

Brands. Businesses. Real commercial stakes.

Industrial, fitness, trades, finance, technology and purpose-led initiatives.

01

Coregas

Industrial product launch

02

Pure Reformer

Membership acquisition

03

UFC Gym

Membership strategy

04

F45 Gyms

Health and fitness

05

Gemin3

Rebrand and growth

06

Jayco Plumbing

Rebrand and growth

07

Mr Flow

Performance turnaround

08

FoodLab

Purpose-led initiative

Selected performance stories

Creative with a commercial destination.

Two campaigns showing how Jordan connects production, client leadership and performance systems.

Case 01 / Industrial performance

Coregas H2CUT

Account Lead · Gas, Minerals and Manufacturing Industries

A national product launch built around proof. Jordan helped translate a complex hydrogen cutting solution into clear, commercially useful content for technical and industrial decision-makers.

375.3KVideo views
1.8KWatch hours
98.3%Top view percentage
Read the Coregas case study ↗

Case 02 / Membership acquisition

Pure Reformer

Client Experience Manager · Coordinator · Producer

A six-week membership drive unifying offer strategy, premium production, location-specific Meta campaigns, landing-page experience and direct Stripe signup.

$19Early reported CPL
272June leads
238Attributed purchases
Read the Pure Reformer case study ↗

Campaign results are platform-reported and relate to the specific campaign periods shown in the linked case studies.

Key movements

Not activity. Movement.

Selected moments where the brief became a wider business change.

01

Gemin3 Air Conditioning

Rebrand and commercial growth—aligning the customer experience with the next stage of the business.

02

Pure Reformer

A complete membership-drive system connecting strategy, production, paid media, landing pages and payment infrastructure.

03

Coregas H2CUT

Translating a complex industrial product into clear, proof-led content for technical decision-makers.

04

FoodLab

Supporting an initiative helping refugees, immigrants and lower-income households gain certification and build opportunity through food.

Content and productions

Built to be watched.
Produced to perform.

Shows, campaigns, sets and branded productions shaped with the wider AIIMS team.

01

Josh Mansour Unscripted

Co-producer · Show development and launch

02

Behind the Brief

Co-host · Producer · Short-form content

03

Bossweld AirZone

Bunnings-exclusive welding helmet campaign

04

Uniden Dash View 40R

Award-winning production advertisement

05

Mayday

Set creation and production support

06

Aussie Skips

Australia Day BBQ campaign execution

Selected social work

Eleven pieces.
One focused player.

Select a production below. Only the chosen reel loads.

Behind the Brief podcast cover artworkSee Behind the Brief on Instagram

Podcast / Producer / Co-host

Behind the Brief.

The real conversations behind marketing campaigns, brands and business decisions. Jordan co-hosts and produces the show, turning working experience into honest, practical conversations for marketers and business owners.

Listen on

Working with Jordan

The standard clients can expect.

01

User first

Understand the real customer experience before deciding what the campaign needs to say or do.

02

Commercially aware

Bridge the gap between reach and revenue, keeping attention connected to a measurable business outcome.

03

Direct and accountable

Tell clients the truth, own the work and connect every AIIMS capability required to move the brief forward.

Jordan's ambition

01 / What he wants to be known for
"To build a reputation for helping brands and businesses where others couldn't—and to be the person people trust for the truth, a clear plan and the commitment to see it through."Jordan Taha Producer – Client Marketing

Your AIIMS team

Meet Jordan.
Then get moving.

Connect with Jordan and the wider AIIMS team about content, customer acquisition, client marketing and performance-led production.