AIIMS Group & Uniden Named Finalists: Best Use of Search, Retail/Ecommerce (PPC), Global Search Awards 2026
Table of contents
The Recognition
About Uniden
The AIIMS Approach
About AIIMS Group
Best Use of Search, Retail/Ecommerce (PPC): Large
AIIMS Group and Uniden have been named finalists for the paid search program powering one of Australia’s best-known electronics and outdoor tech brands.
AIIMS Group and Uniden are finalists for Best Use of Search, Retail/Ecommerce (PPC): Large at the Global Search Awards 2026, recognising the paid search program behind Uniden Australia’s Shopify ecommerce store.
A Finalist Nod for Retail PPC at Scale
AIIMS Group and Uniden have been named finalists in the Best Use of Search, Retail/Ecommerce (PPC): Large category at the Global Search Awards 2026. This category recognises large-scale paid search programs in the retail and ecommerce space, judged on genuine commercial outcomes rather than vanity metrics.
This sits alongside AIIMS Group’s shortlisting for Best Global Large Integrated Search Agency and four other client finalist entries this year, spanning finance, B2C, local campaign and low budget campaign categories.
Uniden Australia
Uniden is a long-established Australian electronics brand covering UHF radios, dash cams, home security cameras, marine radios and baby monitors. The Uniden Australia online store runs on Shopify, with AIIMS Group managing the brand’s paid search program across a wide product catalogue and a highly seasonal sales calendar.
Visit the Uniden Australia store to see the ecommerce experience this campaign drives traffic into, and read the full Uniden x AIIMS case study for the broader growth story across SEO, SEM, social, email and design.
Built for a Broad, Seasonal Product Catalogue
Full-Catalogue Shopping Strategy
Campaign structures built to handle a wide range of SKUs across radios, cameras, dash cams and accessories, not a handful of hero products.
Seasonal Budget Flexing
Spend allocated around known seasonal peaks in outdoor, camping and gifting demand rather than a flat monthly budget.
Retail Media Discipline
Shopping feed quality, product data structure and bidding strategy treated as a single connected system.
Search and Ecommerce Alignment
Paid search working in step with the Shopify storefront experience Uniden’s customers actually convert on.
Performance Marketing for Retail and Ecommerce
AIIMS Group is an Australian-founded digital performance agency headquartered in Sydney with operational expansion into Dubai, UAE, delivering SEO, SEM, social, web development and ecommerce growth infrastructure for brands across Australia and international markets.
Explore Performance Marketing at AIIMS